I just wanted to take a moment to thank everyone for a wonderful year. I have been humbled by the response to this blog and by the many of you who have entrusted me with your projects this year.
A special thank you to my clients and those who have helped me reach some of my goals this year, you know who you are.
Here is to a great upcoming year filled with hard work and perhaps an even better outcome.
Hey everyone, I am pleased to finally share another set from the campaign I did with The Teamlab Brand this fall. I photographed the lovely Jenna Rae in Oshkosh with only available light. Thanks for taking a look, check the bottom of the post for some additional thoughts on this shoot.
Most of this set was shot with 35 and 50mm primes on a Nikon 300s. At some point I will explain why I continue to shoot the majority of my work with an APS-C camera. I suspect there will be a lot of people that will disagree with me about this, so I have put it off for a little while longer.
There are times when there is just no way around using a massive amount of gear to get the required results, but occasionally you get away with using a pretty basic set of tools. It's a pretty fun way of doing things. I can see many of my upcoming projects leaning towards a more natural, motivated way of lighting. I think this is a good thing.
We used the top of a parking structure and the back sides of some main street businesses a backdrop for this set. The original location that we picked was having some roofing work done so we had to improvise a little. We ran through about 5 or 6 outfit changes in 90 minutes or so, towards the end we hit some really beautiful evening light.
I picked a few of my favorite frames to post, some of these images will likely not be used by the client. You can see that there is a fair amount of repetition in the posing and the framing. Something that our experience with this campaign has taught us is that this that repetition is important to deliver a consistent message to the viewer. This idea is especially true in run-and-gun situations were there is some ambiguity in the creative brief.
You can check out how some of these images are being used online and in social media.
Did you enjoy this post? if so please